Addressing the Video Quality and Performance Measurement Gap with Quality of Performance (QoP) Metrics

Ubiquity of Digital Video Means Meeting Viewers' Quality Expectations Digital video viewership is on an aggressive growth course. Globally, consumers will spend 84 minutes a day watching online video in 2020, up 25% from 2018i, and digital video viewership will increase from 35% in 2019 to more...

Quickly Extend Live Streams with VOD Clipping

Time is always of the essence to extend compelling video content such as sporting events and concerts and make the most of media rights windows. This is especially true for catch-up TV, highlight creation, time-shifting 24/7 simulcast streams, and social sharing. At Akamai, we are continually...

The Financial Implications of Online Video Quality

A single instance of video rebuffering could result in more than $85,000 in lost revenue. That's one of the key findings in Understanding the Value of Consistency in OTT Video Delivery, a new report that Akamai has released in conjunction with MTM, a research and consulting firm specializing in...

Go Live! Addressable, Ad-Supported, Live Video At Scale

Live streaming poses a unique set of challenges and online audiences can only be monetized to the extent that they remain engaged. From an advertising perspective, the viewing experience between your live content and the ads needs to not only be seamless, but also highly targeted in order to...