39 matches found
Inside a Dark Adtech Empire Fed by Fake CAPTCHAs
Late last year, security researchers made a startling discovery: Kremlin-backed disinformation campaigns were bypassing moderation on social media platforms by leveraging the same malicious advertising technology that powers a sprawling ecosystem of online hucksters and website hackers. A new...
Gambling firms are secretly sharing your data with Facebook
While you might think you’re hitting the jackpot, whether you’ve consented to it or not, online gambling sites are playing with your data. Users’ data, including details of webpages they visited and buttons they clicked, are being shared with Meta, Facebook’s parent company. The Observer reports...
The Pressure Is on for Big Tech to Regulate the Broken Digital Advertising Industry
Brands have been at the mercy of the algorithm when it comes to where their ads appear online, but they’re about to get more control...
Leaked Yandex Code Breaks Open the Creepy Black Box of Online Advertising
As the international tech giant moves toward Russian ownership, the leak raises concerns about the volume of data it has on its users...
Google to Roll Out Privacy Sandbox Beta on Android 13 by Early 2023
Internet behemoth Google on Tuesday said it plans to roll out Privacy Sandbox for Android in beta to mobile devices running Android 13 starting early next year. "The Privacy Sandbox Beta will be available for ad tech and app developers who wish to test the ads-related APIs as part of their...
Proxyware Services Open Orgs to Abuse – Report
Services that allow consumers to resell their own internet bandwidth for profit to businesses that want to resell it are ripe for abuse, according to researchers. The burgeoning business model is growing in popularity with consumers who earn about $1 for every 10GB of their bandwidth shared with...
Google's Grand Plan to Eradicate Cookies Is Crumbling
Regulators in the EU and competitors have raised concerns about the company's proposals to rewrite the rules of online advertising...
Chrome users, here’s how to opt out of the Google FLoC trial
Two weeks after Google launched a trial to replace run-of-the-mill online user tracking with new-fangled online user tracking, several companies and organizations have pushed back, criticizing the new technology—called FLoC—which is designed to respect peoples privacy more, as a detriment to user...
Will Google’s Privacy Sandbox take the bite out of tracking cookies?
Third-party cookies have been the lynchpin of online advertising for many years. Plans to phase cookies out forever continue to run at a steady pace, with Google in the driving seat. In 2019, it announced its vision for a “Privacy Sandbox”. The building blocks for this were essentially: 1. Most...
Data collectors
Who owns data owns the world. And with the Internet taking over much of our daily lives, it has become far easier and faster to receive, collect, and analyze data. The average user cannot even imagine how much data gets collected on them. Besides technical information for example, about a...
A Simple Way to Make It Harder for Mobile Ads to Track You
Beating back the scourge of online ad tracking entirely is almost impossible. But you can futz with your smartphone's "ad ID" to slow it down...
Google Proposes 'Privacy Sandbox' to Develop Privacy-Focused Ads
Google today announced a new initiative—called Privacy Sandbox—in an attempt to develop a set of open standards that fundamentally enhances privacy on the web while continuing to support a free, open and democratic Internet through digital advertisements. A lot of websites on the Internet today,...
Google Launches Open-Source Browser Extension for Ad Transparency
Google is launching an experimental, open-source browser extension aimed at increasing transparency around online advertising by displaying information about the ads that are shown to users. The browser extension is an integral part of a new Google initiative announced Thursday to develop a set o...
Malvertising: Online advertising's darker side
By Nick Biasini, Chris Neal and Matt Valites. Executive summary One of the trickiest challenges enterprises face is managing the balance between aggressively blocking malicious advertisements aka malvertising and allowing content to remain online, accessible for the average user. The days of...
Ukrainian Charged With Launching 100 Million Malicious Ads
A Ukrainian national has been extradited to the U.S. for allegedly operating a five-year-long malvertising scheme – reaching victims with more than 100 million malicious ads worldwide. Oleksii Petrovich Ivanov, 31, appeared in Newark, N.J. federal court on Friday after being extradited to the U.S...
Researchers: Facebook's Data-Leveraging Scandal Puts Users on Notice
On the heels of reports that Facebook leveraged its users’ data in its relationships with other companies, researchers say that the tech space needs to re-assess the value of data as it relates to user privacy measures. However, they also said that users need to take steps themselves to safeguard...
Everybody and their mother is blocking ads, so why aren’t you?
This post may ruffle a few feathers. But we’re not here to offer advice to publishers on how to best generate revenue for their brand. Rather, we’re here to offer the best advice on how to maintain a safe and secure environment. If you’re not blocking advertisements on your PC and mobile device,...
Mirai IoT Botnet Co-Authors Plead Guilty
The U.S. Justice Department on Tuesday unsealed the guilty pleas of two men first identified in January 2017 by KrebsOnSecurity as the likely co-authors of Mirai, a malware strain that remotely enslaves so-called "Internet of Things" devices such as security cameras, routers, and digital video...
Bot Fraud to Cost Advertisers $7 Billion in 2016
Mitigating fraud has long been an uphill battle for the online advertising world and numbers released Tuesday indicate it’s been a pricey one. The industry is poised to lose a combined $7.2 billion worldwide this year thanks to bogus ad fraud bots, according to a study carried out this past summe...
AdBlock Extension has been Sold to an 'Unknown Buyer'
Shocking! Adblock Extension that blocks annoying online advertising has been sold... ...And more shocking, the most popular "Adblock Extension", with more than 40 million users, quietly sold their creation to an unknown buyer... 'Michael Gundlach', the creator widely used Adblock Extension refuse...